Mortgage Marketing For 2016
In many ways the mortgage business is decidedly “old school”.
However, there are many “new school” aspects making headway in the business – not the least of which is digital marketing.
Going into 2016, there’s absolutely no way originators can avoid digital marketing anymore, so we’re here to help.
Filtering The Noise to Find a Strategy That Actually Works
I talk to alot of mortgage originators, and the common thread I hear is an almost overwhelming confusion about how to incorporate digital marketing into what they do.
In our effort to “silence” all the noise surrounding digital marketing, we’ve outlined a mortgage marketing plan focused on the core strategies which get results.
This formula outlines the 5 step process to closing more loans using digital marketing without having to sort through all the noise and clutter.
- Change your mindset
- Clarify your targets
- Master these digital marketing tools
- Create interesting content
- Use routines for consistency
We Get It…
The mortgage business is tough. There are serious compliance issues, and loan originators have to mutli-task between sales, production and sometimes even management.
Scratch one thing off your list for 2016 and checkout our step by step guide for how to incorporate digital marketing into your business. You’ll be glad you did!